China’s Super Consumers: What 1 Billion Customers Want and How to Sell it to Them
September 24 from 6 to 9 p.m. The Wyndham Garden Hotel Chinatown 93 Bowery, Manhattan
China’s economy represents a wave of growing middle class wealth and consumerism that has adopted the “gotta have it” mindset. Join us for an evening with co-author Savio Chan as he explores this birth of consumerism in China and how it will help shape the global economic future.